Social Media: It’s Time to Get Connected!

What? You don’t have a Facebook page or a Twitter account? You’re not even LinkedIn? Fear not, the phenomenon of social media is hurdling toward critical mass by way of the wonderful Internet and it is not too late for you to get on the bus. But when you do sign on, do yourself a big favor. Be responsible and know how to use the different social media sites appropriately.

So, what is the difference between social and professional online networking? Great question! Easy answer is Facebook/Twitter equal “social” and LinkedIn equals “professional”. I talk to many business owners and managers who are fearful of getting involved in either for various reasons, but most simply assume that all social media is the same. Not true of course.

Social Networking for Busy People Panel Discussion a Success

With more than 300 million active users on Facebook, according to the Web site’s fact page, and LinkedIn members growing monthly by 1.1 million users, social networking is here to stay, and it’s not just for kids anymore. The fact is more and more businesses are integrating social media into their traditional marketing practices and professionals are using online social sites to network, find jobs and promote their personal brand at increasing rates. With this, how can busy professional ensure they are using social networking sites effectively? Where do we even start?